SEO News

SEO: On Page vs. Link Building Budgeting for Start-Ups

Posted by on 04/08/2012 at 6:50 pm
Balancing SEO Priorities

On-Page and Off-Page SEO When you first build a new site, you’re going to need to invest in your site structure, keyword research, and on-page aspects. That mix may be 100% or 90% on-page for a couple of months. When that structure’s in place and you launch, you’ll still need to build content, but you’ll [...]

6 Ways to Acquire New Customers via Social Media

Posted by on 04/04/2012 at 12:37 pm

by Lauren Drell We all know social media is an important tool for brand awareness and customer acquisition — but how exactly are you supposed to convert random Twitter and Facebook users into real-life customers? Well, that depends. Different brands have different challenges when it comes to customer acquisition: “If you’re our customer, you’ve signed up for a year-long service, unlike the [...]

Going Viral on Pinterest: Driving Big Traffic and Making Pinterest a Real Marketing Solution

Posted by on 03/31/2012 at 12:45 pm

by Colby Almond When I was first introduced to Digg in 2007 I didn’t leave the computer until I absorbed every piece of information that Kevin Rose made available to me. When I switched over to Reddit in 2008, I found the content even more enthralling and gave out upvotes until my fingers bled on nearly [...]